#016FD0
#FFFFFF
The American Express color palette consists of 2 colors: #016FD0 (Amex Bright Blue) and #FFFFFF (White).
American Express brand hex, RGB, CMYK and Pantone® (PMS) color codes
Amex Bright Blue
|
|
Hex code | #016FD0 |
| RGB values | 1, 111, 208 | |
| CMYK values | 90%, 49%, 0%, 0% | |
| Pantone® | 2727 C | |
| HSB values | 208°, 99%, 82% | |
| Lab values | 46, 3, -59 |
White
|
|
Hex code | #FFFFFF |
| RGB values | 255, 255, 255 | |
| CMYK values | 0%, 0%, 0%, 0% | |
| Pantone® | 663 C | |
| HSB values | 0°, 100%, 100% | |
| Lab values | 100, 0, 0 |
