The Tide color palette features 4 main colors: Bright Yellow #FFF200, Bright Red-Orange #EF4D25, White #FFFFFF and Deep Azure Blue #104BA0.
Tide brand hex, RGB, CMYK and Pantone® (PMS) color codes
|
|
Hex code |
#FFF200 |
| RGB values |
255, 242, 0 |
|
| CMYK values |
1%, 6%, 93%, 0% |
|
| Pantone® |
3945 C |
|
| HSB values |
57°, 100%, 100% |
|
| Lab values |
94, -10, 91 |
|
|
Hex code |
#EF4D25 |
| RGB values |
239, 77, 37 |
|
| CMYK values |
0%, 81%, 93%, 0% |
|
| Pantone® |
171 C |
|
| HSB values |
12°, 85%, 94% |
|
| Lab values |
47, 62, 57 |
|
|
Hex code |
#FFFFFF |
| RGB values |
255, 255, 255 |
|
| CMYK values |
0%, 0%, 0%, 0% |
|
| Pantone® |
663 C |
|
| HSB values |
0°, 100%, 100% |
|
| Lab values |
100, 0, 0 |
|
|
Hex code |
#104BA0 |
| RGB values |
16, 75, 160 |
|
| CMYK values |
99%, 69%, 2%, 1% |
|
| Pantone® |
7687 C |
|
| HSB values |
215°, 90%, 63% |
|
| Lab values |
32, 9, -52 |
